Richmond Hound · Field Notes

Privacy Policy

Last updated: 1 September 2026

Who we are

Richmond Hound is operated by Waleed Asghar, sole trader, trading as Richmond Hound, 43 Edwin Road, Twickenham, TW2 6SP, United Kingdom. Email: waleedsaroya07@gmail.com. For the purposes of applicable UK data protection law, Waleed Asghar trading as Richmond Hound is the data controller for personal information processed by Richmond Hound, except where another organisation acts as a separate controller.

Personal information we may collect

Depending on how you interact with us, we may collect your name, billing and delivery address, email address, telephone number, account information, order and transaction information, communications with us, device and browser information, IP address, website usage information, preferences, marketing choices and information needed to manage returns, refunds or customer-service requests.

Payment information is generally processed through Shopify and our payment providers rather than being stored by Richmond Hound in full payment-card form.

How we collect information

We may collect information directly from you, automatically when you use our website, from Shopify and other service providers that help operate the store, and from partners where permitted by law.

How and why we use your information

We may use personal information to operate our website; process and fulfil orders; take payment; communicate about purchases; arrange delivery; manage returns and refunds; provide customer service; prevent fraud and misuse; maintain business, tax and accounting records; comply with legal obligations; improve our services; and send marketing where permitted.

Our legal basis will depend on the purpose. We may rely on performance of a contract, compliance with legal obligations, legitimate interests in operating and securing Richmond Hound in a proportionate way, and consent where required, including for certain marketing or non-essential tracking technologies.

Shopify and other service providers

Our online store is powered by Shopify. Shopify processes information needed to provide ecommerce, checkout, security, account and related services. We may also share appropriate information with payment processors, delivery and fulfilment providers, website and hosting providers, fraud-prevention services, analytics providers, professional advisers and marketing platforms where those services are used. We only intend to share information reasonably necessary for the relevant purpose.

We may also disclose information where required by law, regulatory authorities or legal process, or where necessary for the establishment, exercise or defence of legal claims.

International transfers

Some technology and service providers may process information outside the United Kingdom. Where UK data protection law requires safeguards for an international transfer, we will rely on an appropriate lawful transfer mechanism or other protection recognised by applicable law.

How long we keep information

We keep personal information only for as long as reasonably necessary for the purposes for which it was collected, including fulfilling orders, providing customer service, maintaining appropriate business, tax and accounting records, resolving disputes and meeting legal obligations. Different information may therefore be retained for different periods.

Marketing

Where permitted, we may send Richmond Hound news, product information or promotional communications. Where consent is required, we will request it. You may unsubscribe from email marketing at any time using the unsubscribe link in a marketing email or by contacting us. This does not stop transactional communications relating to an order, account, payment, return or other service you requested.

Cookies and similar technologies

Our website may use cookies and similar technologies for essential store functions, security, analytics, personalisation and marketing. Strictly necessary cookies may operate without consent where permitted by law. Where consent is required for non-essential cookies or similar technologies, we will request it through the website's privacy controls. You can review or change available privacy choices through the controls provided on the website.

Your data protection rights

Depending on the circumstances, UK data protection law may give you rights to request access to your personal information, correct inaccurate information, request erasure, request restriction of processing, object to certain processing, receive certain information in a portable format, and withdraw consent where processing is based on consent. These rights are subject to legal conditions and exemptions.

To exercise a right, email waleedsaroya07@gmail.com. We may need reasonable information to verify your identity.

Security

We take reasonable organisational and technical steps appropriate to the nature of the information we process. No method of transmission or storage can be guaranteed to be completely secure.

Complaints

If you are concerned about how we handle personal information, please contact us first so we can investigate. You also have the right to complain to the UK Information Commissioner's Office (ICO) at ico.org.uk.

Changes to this policy

We may update this policy to reflect changes in our business, technology, service providers or legal requirements. The current version will be published on our website with its latest revision date.